Development Strategy for Village Owned Enterprises: A Case Study in Majalengka Regency, West Jawa Province, Indonesia
Jaka Sulaksana *
Agribusiness Department, Agriculture Faculty, University of Majalengka, Indonesia.
Dina Dwirayani
Agribusiness Department, Agriculture Faculty, University of Swadaya Gunung Jati, Indonesia.
*Author to whom correspondence should be addressed.
Abstract
Village-Owned organizations (BUMDes) are one of the strategic units in empowering village communities. South Maja BUMDes is one of the BUMDes which has several commercial enterprise units inside it and up to now, it has survived. This studies objectives to determine the internal and outside factors of BUMDes South Maja and to decide the strategic priorities that want to be taken for BUMDes development. The research technique used became quantitative descriptive research via taking 33 respondents. The evaluation finished is a SWOT analysis preceded with the aid of an hobby degree analysis. The effects of the IFE matrix analysis are the primary power in control which does now not involve many human beings, making operations and choice making easier. meanwhile, the principle weak spot is that there may be no era that can facilitate communique among administrators, managers and consumers. The outcomes of the IE matrix show that BUMDes South Maja is in cellular or box which has function presents an outline of the country of BUMDes South Maja which is in a maintain and maintain circumstance.
Keywords: Village-owned enterprises (BUMDes), South maja BUMDes, SWOT analysis, priorities strategy