Usage of Social Networking Tools by Rural Youth in Transfer of Technology - An Overview

Main Article Content

P. Radhakrishnan
N. Sriram
N. Manivannan


The utilization of social media tools is an integral part of rural youth lives today. Over some time utilization of social media has been changed the attention of rural youth. The development of rural youths on social media has reached at a different level, without social media, every individual of rural youth cannot think about the direction of their respective growth and futures. The research studies on the utilization of social media conducted across the world by different authors and review extensively for drawing constructive inference for future study and reference. The development of rural youth on social media is now leading to addiction. The major sources and several studies reported that it is widely accepted the overutilization of social media has a profound negative influence on the rural youths. This study highlights the main purposes of utilizing social media by rural youth and to attempt have been made to find out the time spent on surfing the various social networking sites. This study focuses on the major and the positive and negative effects of utilizing social media on the life of rural youths.

Rural youths, Whatsapp, Facebook, Twitter, impact of social media.

Article Details

How to Cite
Radhakrishnan, P., Sriram, N., & Manivannan, N. (2020). Usage of Social Networking Tools by Rural Youth in Transfer of Technology - An Overview. Asian Journal of Agricultural Extension, Economics & Sociology, 38(2), 44-57.
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